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Simone Biles Is K18’s New Brand Ambassador

The multi-year partnership with Biles underscores K18's commitment to prioritizing hair health from a biology-first approach, officials said.

Gymnast Simone Biles has joined biotech haircare brand K18 as a brand ambassador fronting its inner-strength campaign. The multi-year partnership with Biles underscores the brand’s commitment to prioritizing hair health from a biology-first approach. Its latest campaign featuring Biles will follow her routine on and off the mat and encourage consumers to “feel what’s possible” with K18. The national TV commercial will be unveiled this month. “Simone Biles is s...

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